Marketingul evenimentelor

Publication:
Marketingul evenimentelor

cris.sourceId	oai:irek.ase.md:123456789/466
dc.creator	Andreica, Romulus
dc.creator	Popescu, Loredana Maria
dc.creator	Craus, Daniel
dc.date	2018-06-14T07:22:33Z
dc.date	2018-06-14T07:22:33Z
dc.date	2017-09
dc.date.accessioned	2023-11-13T10:00:25Z
dc.date.available	2023-11-13T10:00:25Z
dc.description	Publicat in: Conferinţa Ştiinţifică Internaţională "Competitivitatea şi inovarea în economia cunoaşterii", 22-23 septembrie 2017. - Chișinău, 2017. - Vol.1. - P. 73-76. - Bibliogr.: p. 76 (6 tit.). E-ISBN 978-9975-75-893-2.
dc.description	Events have known a massive development stage once technology really took off but also the increase in people life quality contributed to this. Marketing development and its orientation towards satisfying consumers led to a greater concern from business and non-business entities over the individual client. A greater need to communicate with them and know them better helped create methods of reasoning with them without causing any discomfort. JEL CLASSIFICATION: M3, M37
dc.format	application/pdf
dc.identifier	http://irek.ase.md:80/xmlui/handle/123456789/466
dc.identifier.uri	https://cris.ase.md/handle/123456789/821
dc.language	other
dc.publisher	ASEM
dc.subject	marketing
dc.subject	events
dc.subject	society marketing
dc.title	Marketingul evenimentelor
dc.type	Article
dspace.entity.type	Publication

Now showing 1 - 1 of 1