Publication: The interdependence between organisational culture and business innovation IMM
Date
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
ASEM
Abstract
Description
GRIBINCEA, Alexandru. The interdependence between organisational culture and business innovation IMM = Interdependența între cultura organizațională și inovarea activității IMM. În: Strategii şi politici de management în economia contemporană [Resursă electronică]: conf. şt. intern., ediţia a 7-a, 9-10 iunie 2022. Chişinău: ASEM, 2022, pp. 323-327. ISBN 978-9975-147-65-1 (PDF).
Innovation has been mainly associated with the development of new products and the development of new processes. This view has changed, and innovation can now be linked to any part of the value chain, be it the development of new services, new business models, rethinking cooperation, revenue streams, distribution channels or management styles. This new vision of innovation applies to retail, industry and services. It is therefore increasingly interesting to gain a deeper understanding of the factors that impact innovation performance. CZU: 005.32+005.591.6:[334.012.63+334.012.64](478).
Innovation has been mainly associated with the development of new products and the development of new processes. This view has changed, and innovation can now be linked to any part of the value chain, be it the development of new services, new business models, rethinking cooperation, revenue streams, distribution channels or management styles. This new vision of innovation applies to retail, industry and services. It is therefore increasingly interesting to gain a deeper understanding of the factors that impact innovation performance. CZU: 005.32+005.591.6:[334.012.63+334.012.64](478).
Keywords
innovation, innovation culture, innovation performance, SMEs, Republic of Moldova