Publication:
The multicultural communication and its influence on the international tourism industry

Simple item page
cris.sourceIdoai:irek.ase.md:123456789/2636
dc.creatorDiaconu, Luminița
dc.date2023-03-21T13:17:33Z
dc.date2023-03-21T13:17:33Z
dc.date2022-05
dc.date.accessioned2023-11-13T10:19:43Z
dc.date.available2023-11-13T10:19:43Z
dc.descriptionDIACONU, Luminita. The multicultural communication and its influence on the international tourism industry. In: Multilingvism și Interculturalitate în Contextul Globalizării [online]: Masa rotundă: Culegere de articole. Ediţia a 3-a, 27 mai 2022. Chişinău: ASEM, 2023. pp. 21-31. ISBN 978-9975-147-83-5 (PDF).
dc.descriptionIntroduction: After World War II, a new international system was established and it stimulated reduced Introduction: After World War II, a new international system was established and it stimulated reduced trade barriers and formed new international economy. Entrepreneurs asked for deeper analysis of culture as found multicultural communication an important part of business. This way, International tourism deserves deepened analysis as entire structure of it is multicultural communication and recent tourism trends warns against need to be prepared to revise existing organizational standards of international tourism enterprises. The aim of this article is literature review identifying issues of multicultural communication related to international tourism business in the discourse of globalized societies. Methods: It defines areas of further research to make evaluation of multicultural communication interaction to international tourism and propose issues for discussion related to new challenges of customer relations in the context of changing market situation and further growth of the importance of cultural communication in tourism. CZU 338.48(100); JEL: F00, F10, F15; DOI https://doi.org/10.53486/9789975147835.02
dc.formatapplication/pdf
dc.identifier978-9975-147-83-5 (PDF).
dc.identifierhttps://irek.ase.md:443/xmlui/handle/123456789/2636
dc.identifier.urihttps://cris.ase.md/handle/123456789/3012
dc.languageen
dc.publisherASEM
dc.subjectmulticultural communication
dc.subjectglobalization
dc.subjectinternational tourism business environment
dc.subjectglobalization multiculturalism
dc.titleThe multicultural communication and its influence on the international tourism industry
dc.typeArticle
dspace.entity.typePublication
Files
Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
Multilingvism_p21-31.pdf
Size:
505.6 KB
Format:
Adobe Portable Document Format
Description:
Download
Collections
Facultatea Relaţii Economice Internaţionale