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Marketingul politic și manipularea politică

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cris.sourceIdoai:irek.ase.md:1234567890/875
dc.creatorZatîc, Iuliana
dc.date2020-12-10T11:57:53Z
dc.date2020-12-10T11:57:53Z
dc.date2020-06
dc.date.accessioned2023-11-13T09:59:33Z
dc.date.available2023-11-13T09:59:33Z
dc.descriptionZATÎC, Iuliana. Marketingul politic și manipularea politică. În: Simpozion ştiinţific al tinerilor cercetători (19-20 iunie 2020) [online]: Lucrări ştiinţifice. Ediţia a 18-a. Chişinău: ASEM, 2020, pp. 239-242. ISBN 978-9975-75-975-5.
dc.descriptionThis article is about political marketing and political manipulation. Political marketing itself is an integrative field, one on the border between marketing and politics. The article provides definitions of marketing and political marketing and examines the dimensions of political marketing. The article also examines the political manipulation that can be found in all societies. The article finally examines the possibility of citizens not being manipulated. For this, they must be well informed, have a broad and in-depth knowledge of the political sphere. In this way, they will be able to choose the right political choice. Both political institutions and civil society institutions must participate in the political information and socialization of citizens in democratic societies. JEL: F68
dc.formatapplication/pdf
dc.identifier978-9975-75-975-5
dc.identifierhttp://irek.ase.md:80/xmlui/handle/1234567890/875
dc.identifier.urihttps://cris.ase.md/handle/123456789/701
dc.languageother
dc.publisherASEM
dc.subjectmarketing
dc.subjectpolitical marketing
dc.subjectpolitical manipulation
dc.subjecttechniques of political manipulation
dc.subjectpolitical advertising
dc.subjectpolitics
dc.titleMarketingul politic și manipularea politică
dc.typeArticle
dspace.entity.typePublication
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