Publication: Methodological and practical aspects of developing a balanced scorecard on an innovative basis
Date
Authors
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Volume Title
Publisher
ASEM
Abstract
Description
ANDROSOV, Elena. Methodological and practical aspects of developing a balanced scorecard on an innovative basis. In: Development Through Research and Innovation-2020 [online]: The 1st International Scientific Conference: Online Conference for Reserachers, PhD and Post-Doctoral Students, August 28th, 2020, Chişinău: Conference Proceedings. Chişinău, ASEM, 2021, pp. 80-84. ISBN 978-9975-155-03-8.
This article examines a new approach to implementation of a balanced scoreboard (BSC) in Moldova using innovations, allowing identifying a number of effectiveness parameters and their optimal values. The BSC is an important tool and a possibility for timely intervention influencing the process of achieving high results in business environments. JEL: M10.
This article examines a new approach to implementation of a balanced scoreboard (BSC) in Moldova using innovations, allowing identifying a number of effectiveness parameters and their optimal values. The BSC is an important tool and a possibility for timely intervention influencing the process of achieving high results in business environments. JEL: M10.
Keywords
balanced scorecard, methodology, innovations, marketing, strategy, innovations