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Rolul marketingului digital în realizarea activității de poziționare a întreprinderii

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cris.sourceIdoai:irek.ase.md:123456789/1531
dc.creatorManica, Elena
dc.creatorSaharnean Liliana
dc.creator
dc.creator
dc.date2021-12-10T09:38:20Z
dc.date2021-12-10T09:38:20Z
dc.date2021-04
dc.date.accessioned2023-11-13T09:59:07Z
dc.date.available2023-11-13T09:59:07Z
dc.descriptionMANICA, Elena, SAHARNEAN, Liliana. Rolul marketingului digital în realizarea activității de poziționare a întreprinderii = The role of digital marketing in carrying out the enterprise positioning activities. În: Simpozion Ştiinţific Internaţional al Tinerilor Cercetători (16-17 aprilie 2021) [online]: Lucrări ştiinţifice. Ediţia a 19-a. Chişinău: ASEM, 2021, vol. 3, pp. 141-144. ISBN 978-9975-155-43-4.
dc.descriptionAt a time of great technological change and innovation, an investigation is needed gathering knowledge of digital marketing and its most up-to-date techniques. The focus on designing specific strategies for the many interactive online environments is imperative. The objective of this research is to determine the importance of using current digital marketing techniques to ensure the success of companies. JEL: M33.
dc.formatapplication/pdf
dc.identifier978-9975-155-43-4
dc.identifierhttps://irek.ase.md:443/xmlui/handle/123456789/1531
dc.identifier.urihttps://cris.ase.md/handle/123456789/640
dc.languageother
dc.publisherASEM
dc.subjectSocial Media Marketing (SMM)
dc.subjectcontent marketing
dc.subjectdigital marketing tools
dc.subjecte-commerce
dc.subjectdigital marketing strategies
dc.subjectSocial Media (SM)
dc.subjectpromotion campaigns
dc.titleRolul marketingului digital în realizarea activității de poziționare a întreprinderii
dc.titleThe role of digital marketing in carrying out the enterprise positioning activities
dc.typeArticle
dspace.entity.typePublication
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