Publication: FetroBook - simte finețea educației
Date
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
ASEM
Abstract
Description
CEBAN, Anastasia. FetroBook - simte finețea educației. În: Simpozion ştiinţific al tinerilor cercetători (19-20 iunie 2020) [online]: Lucrări ştiinţifice. Ediţia a 18-a. Chişinău: ASEM, 2020, pp. 127-129. ISBN 978-9975-75-975-5.
FetroBook it’s a new exclusive and unique product, that helps parents and their kids to interact together in a trip of interesting and educative games. These activities will make easier studying for children with a lot of fun. It’s not a simple book – it’s made of high quality felt of different colors and sizes, because consumer is free to choose all the aspects of each page from our catalog of products and games. The purpose of the research is launched for our product through market research methods ,In this context, I will analyze some objectives regarding the identification of consumer needs. JEL: I28, L23, L26
FetroBook it’s a new exclusive and unique product, that helps parents and their kids to interact together in a trip of interesting and educative games. These activities will make easier studying for children with a lot of fun. It’s not a simple book – it’s made of high quality felt of different colors and sizes, because consumer is free to choose all the aspects of each page from our catalog of products and games. The purpose of the research is launched for our product through market research methods ,In this context, I will analyze some objectives regarding the identification of consumer needs. JEL: I28, L23, L26
Keywords
marketing mix, new product, promotion, exclusive