Publication:
Noi tehnici de dezvoltare a relaţiilor cu client

Simple item page
cris.sourceIdoai:irek.ase.md:1234567890/706
dc.creatorSavciuc, Oxana
dc.date2020-10-15T10:39:46Z
dc.date2020-10-15T10:39:46Z
dc.date2018-09
dc.date.accessioned2023-11-13T09:59:57Z
dc.date.available2023-11-13T09:59:57Z
dc.descriptionSAVCIUC, Oxana. Noi tehnici de dezvoltare a relaţiilor cu client. In: Competitivitatea şi inovarea în economia cunoaşterii [online]: culegere de articole selective: conf. şt. intern., 28-29 sept., 2018. Chişinău: ASEM, 2018, vol. 2, pp. 253-258. E-ISBN 978-9975-75-933-5.
dc.descriptionDeveloping customer relationships can help create a loyal customer group that ensures the success of a business over time. The goal. The paper aims at highlighting the peculiarities of consumer behavior under the current conditions and to make the most viable, efficient techniques for developing customer relations. Research Methods. During the elaboration of the paper the author used research methods such as analysis, comparison, synthesis, deduction and secondary sources of information. Results. Today's mass customers, as a rule, are well informed and mindful of details. They are geared to find the best offer, even consuming it for extra time. They appreciate the companies' trends to keep them up to date on new entries and like to be surprised by special additional offers / services. Sales staff today must be continuously trained and monitored in their activities. Customer relations can be influenced by NLP (Neuro-Linguistic Programming) techniques, with the goal being to approach customer wishes with integrity, not manipulation. JEL: M31.
dc.formatapplication/pdf
dc.identifier978-9975-75-933-5
dc.identifier${dspace.ui.url}/handle/1234567890/706
dc.identifierhttp://irek.ase.md:80/xmlui/handle/1234567890/706
dc.identifier.urihttps://cris.ase.md/handle/123456789/755
dc.languageother
dc.publisherASEM
dc.subjectcustomer relationships
dc.subjectconsumer behavior
dc.subjectsales process
dc.subjectsources of informations
dc.subjectloyalty strategies for clients
dc.subjectNLP – neurological programming
dc.titleNoi tehnici de dezvoltare a relaţiilor cu client
dc.typeArticle
dspace.entity.typePublication
Files
Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
Savciuc_O_ conf_09.18.pdf
Size:
361.78 KB
Format:
Adobe Portable Document Format
Description:
Download
Collections
Facultatea Business şi Administrarea Afacerilor